Saturday, 8 October 2016

Film Institutional Research: Blumhouse Productions

Blumhouse Productions

Blumhouse Productions is an American film and television production company, founded by Jason Blum. Blumhouse produces micro and low-budget horror movies, such as the Paranormal ActivityInsidiousThe PurgeSinister and Ouija franchises. In 2014, Blumhouse produced the Academy Award–nominated drama film Whiplash, for which Blum was nominated for the Academy Award for Best Picture. The company currently has a 10-year first-look deal with the studio Universal Pictures.

Jason Blum has a particular method he uses to make films that he believes will be successful. He finds an interesting take on an idea, puts together a solid cast, never exceeds a budget of $10 million and somehow manages to make hundreds of millions of dollars. However, the success of some of his films was unprecedented, like Paranormal Activity, as no one could've predicted how successful it was and that it would produce 4 sequels and 2 spin-offs. 

On the television side, Blumhouse has a first look deal with Lionsgate, and the company produced the short-lived series Stranded for Syfy and executive produced The River for ABC. For Halloween 2012, Blumhouse opened the Blumhouse of Horrors, an interactive haunted house experience in LA. 
On November 11, 2014, Blumhouse launched Blumhouse Books, dedicated to having filmmakers and authors create original horror and thriller novels. The first couple releases are The Blumhouse Book of Nightmares: The Haunted City (2015), The Apartment (2016) and Feral (2017).
On May 23, 2016, it was announced that Blumhouse, Miramax, and Trancas would be developing a new Halloween film which they will co-finance. John Carpenter is set to produce the project and act as creative consultant. John Carpenter stated, "Thirty-eight years after the original Halloween, I'm going to help to try to make the 10th sequel the scariest of them all."




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